Lürzer's Archive 广告档案（英文版）NO.5/2017

负责这个问题的封面是JWT，阿姆斯特丹，他创建了一个视觉激动人心的活动，宣布食品展览

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货品编号：

7447083086-75

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所属分类：艺术欣赏
商品编号：7447083086-75

<span style="font-size:14px;font-family:tahoma, arial, 宋体, sans-serif;white-space:normal;word-spacing:0px;text-transform:none;float:none;font-weight:400;color:#000000;font-style:normal;orphans:2;widows:2;display:inline !important;letter-spacing:normal;background-color:#ffffff;text-indent:0px;font-variant-ligatures:normal;font-variant-caps:normal;-webkit-text-stroke-width:0px;text-decoration-style:initial;text-decoration-color:initial;">全球广告及海报作品权威杂志——Lürzer’s ARCHIVE, Ads and Posters worldwide|《广告档案》（中文版）<br style="font-size:14px;font-family:tahoma, arial, 宋体, sans-serif;white-space:normal;word-spacing:0px;text-transform:none;font-weight:400;color:#000000;font-style:normal;orphans:2;widows:2;letter-spacing:normal;background-color:#ffffff;text-indent:0px;font-variant-ligatures:normal;font-variant-caps:normal;-webkit-text-stroke-width:0px;text-decoration-style:initial;text-decoration-color:initial;" />
<br style="font-size:14px;font-family:tahoma, arial, 宋体, sans-serif;white-space:normal;word-spacing:0px;text-transform:none;font-weight:400;color:#000000;font-style:normal;orphans:2;widows:2;letter-spacing:normal;background-color:#ffffff;text-indent:0px;font-variant-ligatures:normal;font-variant-caps:normal;-webkit-text-stroke-width:0px;text-decoration-style:initial;text-decoration-color:initial;" />
<span style="font-size:14px;font-family:tahoma, arial, 宋体, sans-serif;white-space:normal;word-spacing:0px;text-transform:none;float:none;font-weight:400;color:#000000;font-style:normal;orphans:2;widows:2;display:inline !important;letter-spacing:normal;background-color:#ffffff;text-indent:0px;font-variant-ligatures:normal;font-variant-caps:normal;-webkit-text-stroke-width:0px;text-decoration-style:initial;text-decoration-color:initial;">    德国/中文版香港出版/双月刊/每期以杂志形式出版/205mm*285mm，铜版纸全彩色印刷，130页，说明文字为繁体中文/杂志网址：<a style="font-size:14px;text-decoration:none;font-family:tahoma, arial, 宋体, sans-serif;white-space:normal;word-spacing:0px;text-transform:none;font-weight:400;color:#3366cc;outline-width:0px;font-style:normal;outline-style:none;orphans:2;widows:2;letter-spacing:normal;outline-color:invert;background-color:#ffffff;text-indent:0px;font-variant-ligatures:normal;font-variant-caps:normal;-webkit-text-stroke-width:0px;">www.luerzersarchive.net</a><br style="font-size:14px;font-family:tahoma, arial, 宋体, sans-serif;white-space:normal;word-spacing:0px;text-transform:none;font-weight:400;color:#000000;font-style:normal;orphans:2;widows:2;letter-spacing:normal;background-color:#ffffff;text-indent:0px;font-variant-ligatures:normal;font-variant-caps:normal;-webkit-text-stroke-width:0px;text-decoration-style:initial;text-decoration-color:initial;" />
<br style="font-size:14px;font-family:tahoma, arial, 宋体, sans-serif;white-space:normal;word-spacing:0px;text-transform:none;font-weight:400;color:#000000;font-style:normal;orphans:2;widows:2;letter-spacing:normal;background-color:#ffffff;text-indent:0px;font-variant-ligatures:normal;font-variant-caps:normal;-webkit-text-stroke-width:0px;text-decoration-style:initial;text-decoration-color:initial;" />
<span style="font-size:14px;font-family:tahoma, arial, 宋体, sans-serif;white-space:normal;word-spacing:0px;text-transform:none;float:none;font-weight:400;color:#000000;font-style:normal;orphans:2;widows:2;display:inline !important;letter-spacing:normal;background-color:#ffffff;text-indent:0px;font-variant-ligatures:normal;font-variant-caps:normal;-webkit-text-stroke-width:0px;text-decoration-style:initial;text-decoration-color:initial;">    全球广告及海报作品权威杂志，由Walter Lürzer 创办于1984年，专门收录全球近2个月最新的优秀平面广告作品和海报作品，其中包括国际著名广告奖项的获奖作品，为创意人所必备。<br style="font-size:14px;font-family:tahoma, arial, 宋体, sans-serif;white-space:normal;word-spacing:0px;text-transform:none;font-weight:400;color:#000000;font-style:normal;orphans:2;widows:2;letter-spacing:normal;background-color:#ffffff;text-indent:0px;font-variant-ligatures:normal;font-variant-caps:normal;-webkit-text-stroke-width:0px;text-decoration-style:initial;text-decoration-color:initial;" />
<span style="font-size:14px;font-family:tahoma, arial, 宋体, sans-serif;white-space:normal;word-spacing:0px;text-transform:none;float:none;font-weight:400;color:#000000;font-style:normal;orphans:2;widows:2;display:inline !important;letter-spacing:normal;background-color:#ffffff;text-indent:0px;font-variant-ligatures:normal;font-variant-caps:normal;-webkit-text-stroke-width:0px;text-decoration-style:initial;text-decoration-color:initial;">     每期收录70-80套全球最新的系列平面广告作品和海报作品，按照产品类别分类呈现。作品来自全球广告界知名设计师、摄影师及顶级广告公司的投稿精选，内容分为广告、设计、摄影、海报等大类别，每期还按产品类别进行细分，包含饰品配件、视听器材、机动车船、银行与保险、酒精饮料、化妆品、娱乐、时装、食品、家具、家政园艺、医药、出版与传媒、、服务、社会/环保、运动、旅游休闲等。<br style="font-size:14px;font-family:tahoma, arial, 宋体, sans-serif;white-space:normal;word-spacing:0px;text-transform:none;font-weight:400;color:#000000;font-style:normal;orphans:2;widows:2;letter-spacing:normal;background-color:#ffffff;text-indent:0px;font-variant-ligatures:normal;font-variant-caps:normal;-webkit-text-stroke-width:0px;text-decoration-style:initial;text-decoration-color:initial;" />
<span style="font-size:14px;font-family:tahoma, arial, 宋体, sans-serif;white-space:normal;word-spacing:0px;text-transform:none;float:none;font-weight:400;color:#000000;font-style:normal;orphans:2;widows:2;display:inline !important;letter-spacing:normal;background-color:#ffffff;text-indent:0px;font-variant-ligatures:normal;font-variant-caps:normal;-webkit-text-stroke-width:0px;text-decoration-style:initial;text-decoration-color:initial;">    以国际版、欧洲版、德国版和中文版四种版本发行，发行量逾38000份，读者遍布美国、亚洲、欧洲、澳洲和非洲。 每份杂志平均被四位读者传阅，全球有超过152000位富于创意的优秀广告人阅读这本著名的杂志。<br style="font-size:14px;font-family:tahoma, arial, 宋体, sans-serif;white-space:normal;word-spacing:0px;text-transform:none;font-weight:400;color:#000000;font-style:normal;orphans:2;widows:2;letter-spacing:normal;background-color:#ffffff;text-indent:0px;font-variant-ligatures:normal;font-variant-caps:normal;-webkit-text-stroke-width:0px;text-decoration-style:initial;text-decoration-color:initial;" />
<span style="font-size:14px;font-family:tahoma, arial, 宋体, sans-serif;white-space:normal;word-spacing:0px;text-transform:none;float:none;font-weight:400;color:#000000;font-style:normal;orphans:2;widows:2;display:inline !important;letter-spacing:normal;background-color:#ffffff;text-indent:0px;font-variant-ligatures:normal;font-variant-caps:normal;-webkit-text-stroke-width:0px;text-decoration-style:initial;text-decoration-color:initial;">    中文版对广告标题、文案和作品背景进行了必要的翻译和解释，更便于中国大陆创意人阅读、参考 。 


	<span style="font-size:14px;font-family:tahoma, arial, 宋体, sans-serif;white-space:normal;word-spacing:0px;text-transform:none;float:none;font-weight:400;color:#000000;font-style:normal;orphans:2;widows:2;display:inline !important;letter-spacing:normal;background-color:#ffffff;text-indent:0px;font-variant-ligatures:normal;font-variant-caps:normal;-webkit-text-stroke-width:0px;text-decoration-style:initial;text-decoration-color:initial;"> 


	<span style="font-size:14px;font-family:tahoma, arial, 宋体, sans-serif;white-space:normal;word-spacing:0px;text-transform:none;float:none;font-weight:400;color:#000000;font-style:normal;orphans:2;widows:2;display:inline !important;letter-spacing:normal;background-color:#ffffff;text-indent:0px;font-variant-ligatures:normal;font-variant-caps:normal;-webkit-text-stroke-width:0px;text-decoration-style:initial;text-decoration-color:initial;">---------------------------------------------------------------------------------------------------------------------------------------------------------------- 

<span style="box-sizing:border-box;font-size:16px;font-family:"vertical-align:inherit;white-space:normal;word-spacing:0px;text-transform:none;font-weight:400;color:#000000;font-style:normal;orphans:2;widows:2;letter-spacing:normal;background-color:#ffffff;text-indent:0px;font-variant-ligatures:normal;font-variant-caps:normal;-webkit-text-stroke-width:0px;text-decoration-style:initial;text-decoration-color:initial;"> 
<p style="box-sizing:border-box;font-size:16px;font-family:"white-space:normal;word-spacing:0px;text-transform:none;font-weight:400;color:#000000;font-style:normal;orphans:2;widows:2;margin:0px 0px 10px;letter-spacing:normal;background-color:#ffffff;text-indent:0px;font-variant-ligatures:normal;font-variant-caps:normal;-webkit-text-stroke-width:0px;text-decoration-style:initial;text-decoration-color:initial;">
	<span style="box-sizing:border-box;font-size:16px;font-family:"ITC Franklin Gothic LT W02 Bk";vertical-align:inherit;white-space:normal;word-spacing:0px;text-transform:none;font-weight:400;color:#000000;font-style:normal;orphans:2;widows:2;letter-spacing:normal;background-color:#ffffff;text-indent:0px;font-variant-ligatures:normal;font-variant-caps:normal;-webkit-text-stroke-width:0px;text-decoration-style:initial;text-decoration-color:initial;">负责这个问题的封面是JWT，阿姆斯特丹，他创建了一个视觉激动人心的活动，宣布食品展览，这是一个庆祝食品是文化和社会趋势的许多方式的活动。 <br style="box-sizing:border-box;font-size:16px;font-family:"ITC Franklin Gothic LT W02 Bk";white-space:normal;word-spacing:0px;text-transform:none;font-weight:400;color:#000000;font-style:normal;orphans:2;widows:2;letter-spacing:normal;background-color:#ffffff;text-indent:0px;font-variant-ligatures:normal;font-variant-caps:normal;-webkit-text-stroke-width:0px;text-decoration-style:initial;text-decoration-color:initial;" />
<span style="box-sizing:border-box;font-size:16px;font-family:"ITC Franklin Gothic LT W02 Bk";vertical-align:inherit;white-space:normal;word-spacing:0px;text-transform:none;font-weight:400;color:#000000;font-style:normal;orphans:2;widows:2;letter-spacing:normal;background-color:#ffffff;text-indent:0px;font-variant-ligatures:normal;font-variant-caps:normal;-webkit-text-stroke-width:0px;text-decoration-style:initial;text-decoration-color:initial;">主要访谈由赫尔曼·瓦斯克（Hermann Vaske）主持，他与多个屡获殊荣的创意人和极其虔诚的<strong style="box-sizing:border-box;font-size:16px;font-family:"ITC Franklin Gothic LT W02 Bk";white-space:normal;word-spacing:0px;text-transform:none;font-weight:700;color:#000000;font-style:normal;orphans:2;widows:2;letter-spacing:normal;background-color:#ffffff;text-indent:0px;font-variant-ligatures:normal;font-variant-caps:normal;-webkit-text-stroke-width:0px;text-decoration-style:initial;text-decoration-color:initial;">基督徒吉米史密斯<span style="box-sizing:border-box;font-size:16px;font-family:"ITC Franklin Gothic LT W02 Bk";vertical-align:inherit;white-space:normal;word-spacing:0px;text-transform:none;font-weight:400;color:#000000;font-style:normal;orphans:2;widows:2;letter-spacing:normal;background-color:#ffffff;text-indent:0px;font-variant-ligatures:normal;font-variant-caps:normal;-webkit-text-stroke-width:0px;text-decoration-style:initial;text-decoration-color:initial;">（Ammy <strong style="box-sizing:border-box;font-size:16px;font-family:"ITC Franklin Gothic LT W02 Bk";white-space:normal;word-spacing:0px;text-transform:none;font-weight:700;color:#000000;font-style:normal;orphans:2;widows:2;letter-spacing:normal;background-color:#ffffff;text-indent:0px;font-variant-ligatures:normal;font-variant-caps:normal;-webkit-text-stroke-width:0px;text-decoration-style:initial;text-decoration-color:initial;">Park）<span style="box-sizing:border-box;font-size:16px;font-family:"ITC Franklin Gothic LT W02 Bk";vertical-align:inherit;white-space:normal;word-spacing:0px;text-transform:none;font-weight:400;color:#000000;font-style:normal;orphans:2;widows:2;letter-spacing:normal;background-color:#ffffff;text-indent:0px;font-variant-ligatures:normal;font-variant-caps:normal;-webkit-text-stroke-width:0px;text-decoration-style:initial;text-decoration-color:initial;">创始人  交谈   。 <br style="box-sizing:border-box;font-size:16px;font-family:"ITC Franklin Gothic LT W02 Bk";white-space:normal;word-spacing:0px;text-transform:none;font-weight:400;color:#000000;font-style:normal;orphans:2;widows:2;letter-spacing:normal;background-color:#ffffff;text-indent:0px;font-variant-ligatures:normal;font-variant-caps:normal;-webkit-text-stroke-width:0px;text-decoration-style:initial;text-decoration-color:initial;" />
<span style="box-sizing:border-box;font-size:16px;font-family:"ITC Franklin Gothic LT W02 Bk";vertical-align:inherit;white-space:normal;word-spacing:0px;text-transform:none;font-weight:400;color:#000000;font-style:normal;orphans:2;widows:2;letter-spacing:normal;background-color:#ffffff;text-indent:0px;font-variant-ligatures:normal;font-variant-caps:normal;-webkit-text-stroke-width:0px;text-decoration-style:initial;text-decoration-color:initial;">我们对Vol。中数字部分的判断。5-17是  <strong style="box-sizing:border-box;font-size:16px;font-family:"ITC Franklin Gothic LT W02 Bk";white-space:normal;word-spacing:0px;text-transform:none;font-weight:700;color:#000000;font-style:normal;orphans:2;widows:2;letter-spacing:normal;background-color:#ffffff;text-indent:0px;font-variant-ligatures:normal;font-variant-caps:normal;-webkit-text-stroke-width:0px;text-decoration-style:initial;text-decoration-color:initial;">若昂·科蒂尼奥<span style="box-sizing:border-box;font-size:16px;font-family:"ITC Franklin Gothic LT W02 Bk";vertical-align:inherit;white-space:normal;word-spacing:0px;text-transform:none;font-weight:400;color:#000000;font-style:normal;orphans:2;widows:2;letter-spacing:normal;background-color:#ffffff;text-indent:0px;font-variant-ligatures:normal;font-variant-caps:normal;-webkit-text-stroke-width:0px;text-decoration-style:initial;text-decoration-color:initial;">，北美执行创意总监  <strong style="box-sizing:border-box;font-size:16px;font-family:"ITC Franklin Gothic LT W02 Bk";white-space:normal;word-spacing:0px;text-transform:none;font-weight:700;color:#000000;font-style:normal;orphans:2;widows:2;letter-spacing:normal;background-color:#ffffff;text-indent:0px;font-variant-ligatures:normal;font-variant-caps:normal;-webkit-text-stroke-width:0px;text-decoration-style:initial;text-decoration-color:initial;">扬罗必凯<span style="box-sizing:border-box;font-size:16px;font-family:"ITC Franklin Gothic LT W02 Bk";vertical-align:inherit;white-space:normal;word-spacing:0px;text-transform:none;font-weight:400;color:#000000;font-style:normal;orphans:2;widows:2;letter-spacing:normal;background-color:#ffffff;text-indent:0px;font-variant-ligatures:normal;font-variant-caps:normal;-webkit-text-stroke-width:0px;text-decoration-style:initial;text-decoration-color:initial;">  在  <strong style="box-sizing:border-box;font-size:16px;font-family:"ITC Franklin Gothic LT W02 Bk";white-space:normal;word-spacing:0px;text-transform:none;font-weight:700;color:#000000;font-style:normal;orphans:2;widows:2;letter-spacing:normal;background-color:#ffffff;text-indent:0px;font-variant-ligatures:normal;font-variant-caps:normal;-webkit-text-stroke-width:0px;text-decoration-style:initial;text-decoration-color:initial;">纽约<span style="box-sizing:border-box;font-size:16px;font-family:"ITC Franklin Gothic LT W02 Bk";vertical-align:inherit;white-space:normal;word-spacing:0px;text-transform:none;font-weight:400;color:#000000;font-style:normal;orphans:2;widows:2;letter-spacing:normal;background-color:#ffffff;text-indent:0px;font-variant-ligatures:normal;font-variant-caps:normal;-webkit-text-stroke-width:0px;text-decoration-style:initial;text-decoration-color:initial;">。对João的采访表达了他的信念，即  <strong style="box-sizing:border-box;font-size:16px;font-family:"ITC Franklin Gothic LT W02 Bk";white-space:normal;word-spacing:0px;text-transform:none;font-weight:700;color:#000000;font-style:normal;orphans:2;widows:2;letter-spacing:normal;background-color:#ffffff;text-indent:0px;font-variant-ligatures:normal;font-variant-caps:normal;-webkit-text-stroke-width:0px;text-decoration-style:initial;text-decoration-color:initial;">“纽约是世界上最纯粹的多样性和平等表达”。<span style="font-size:16px;font-family:"ITC Franklin Gothic LT W02 Bk";white-space:normal;word-spacing:0px;text-transform:none;float:none;font-weight:400;color:#000000;font-style:normal;orphans:2;widows:2;display:inline !important;letter-spacing:normal;background-color:#ffffff;text-indent:0px;font-variant-ligatures:normal;font-variant-caps:normal;-webkit-text-stroke-width:0px;text-decoration-style:initial;text-decoration-color:initial;"> <br style="box-sizing:border-box;font-size:16px;font-family:"ITC Franklin Gothic LT W02 Bk";white-space:normal;word-spacing:0px;text-transform:none;font-weight:400;color:#000000;font-style:normal;orphans:2;widows:2;letter-spacing:normal;background-color:#ffffff;text-indent:0px;font-variant-ligatures:normal;font-variant-caps:normal;-webkit-text-stroke-width:0px;text-decoration-style:initial;text-decoration-color:initial;" />
<strong style="box-sizing:border-box;font-size:16px;font-family:"ITC Franklin Gothic LT W02 Bk";white-space:normal;word-spacing:0px;text-transform:none;font-weight:700;color:#000000;font-style:normal;orphans:2;widows:2;letter-spacing:normal;background-color:#ffffff;text-indent:0px;font-variant-ligatures:normal;font-variant-caps:normal;-webkit-text-stroke-width:0px;text-decoration-style:initial;text-decoration-color:initial;">此外：来自30多个国家的64种印刷品和54种电影活动。